Yeah, I’ve been invited to speak to the eMetrics 2013 (23th and 24th of October) and I can’t express how excited I am.
No need to say that the challenge is major due to the importance and quality of the conference (probably the best you can find in Digital Analytics nowadays) and also due to the fact that I’ll be speaking for first time in English. Fun is guaranteed.
My topic will be: 3 months to success. After having done the Analytics foundation in 3 big companies, I have some learning about what to do in the beginning of our role so we can maximize the benefits in terms of productivity and results after a while. Basically what I’ll explain is what we need to do in the beginning so we can spend our time optimizing rather than changing tools, configurations and messing with tracking codes.
Here you have a little appetizer of my talk!
If you want to attend and see some amazing analysts like Jim Sterne, Aurelie Pols, Craig Sullivan or Carmen Mardiros, get your ticket now!